Behavior Modification

be·ha·vior mod·i·fi·ca·tion
noun

1. Rooted in the principles of operant conditioning, Behavior Modification is a treatment strategy that replaces or "modifies" undesirable behavioral patterns with more desirable ones, through learning techniques such as biofeedback and/or positive/negative reinforcement.

Behavior Modification was developed by American psychologist and behaviorist B. F. Skinner (1904-1990). Skinner formulated the concept of operant conditioning by observing that behaviors could be shaped by reinforcement (encouraging certain behaviors through a system of rewards) or lack of it. In Behavior Modification therapy, it is common for the therapist to write a contract with the patient to establish the terms of the reward system.

2. Other commonly used terms are Behavioral Therapy or Applied Behavior Analysis.